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Swayable

Cannes Lions Day 1: How will AI and Creative work together?

3 Takeaways from Cannes on how Marketing can take advantage of AI

Jun 20, 2023

Cannes Lions Day 1: How will AI and Creative work together?

Jun 20, 2023

Published in
Embedded Brand Strategy

What is the demand for the Apple Vision pro? We ran a study ⤵️

People are intrigued by the Apple Vision Pro. The price? Not so much.

Jun 6, 2023

What is the demand for the Apple Vision pro? We ran a study ⤵️

Jun 6, 2023

How Visit Iceland quantified the impact of their viral ad campaigns to win at Cannes, Effies, and…

Measurement is the marketer’s secret weapon

May 16, 2023

How Visit Iceland quantified the impact of their viral ad campaigns to win at Cannes, Effies, and…

May 16, 2023

Takeaways from Marketing Brew’s “The Brief” Conference

Measurement and user insights take center stage

May 15, 2023

Takeaways from Marketing Brew’s “The Brief” Conference

May 15, 2023

How Health-Ade determined their top performing creative with Swayable

And used the data to inform new creative

May 3, 2023

How Health-Ade determined their top performing creative with Swayable

May 3, 2023

What marketers should know about promoting ChatGPT innovations

Insights from a consumer survey on ChatGPT

Apr 10, 2023

What marketers should know about promoting ChatGPT innovations

Apr 10, 2023

The next frontier of marketing optimization doesn’t look like typical marketing optimization.

How Bain and Swayable are optimizing upper funnel creative

Feb 22, 2023

The next frontier of marketing optimization doesn’t look like typical marketing optimization.

Feb 22, 2023

A/B Testing Isn’t Enough: Here’s what top marketers are doing to ensure their marketing works

Breaking down 3 types of creative tests

Feb 6, 2023

A/B Testing Isn’t Enough: Here’s what top marketers are doing to ensure their marketing works

Feb 6, 2023

How Thomas’ Erased Distinction between Brand and Performance Marketing goals

New online analytics tools show which ads are most persuasive — for brand and performance goals.

Jan 23, 2023

Jan 23, 2023

5 Things To Look For In a Creative Testing Vendor

The Creative Testing Checklist

Dec 21, 2022

5 Things To Look For In a Creative Testing Vendor

Dec 21, 2022

Swayable

Swayable

Swayable is a creative testing platform that measures persuasion. Test ads, concepts, and messaging on 1000s in 24 hours using our data-science platform.

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